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How to Make a Low Budget Book Trailer Part 2: Laying Out the Scenes

This is the second part in my blog series How to Make a Low Budget Book Trailer. In this series, I will go over how I complete each step of my young adult, horror/supernatural book trailer for Dagger & Brimstone: Town from Hell. At this point, I shot some new video, searched through old video, and took pictures to begin to build the trailer in the film editing software I use, Movie Maker.

If You Don’t Have All the Needed Video

My roughly sketched out storyboard lays out how I envision the initial video. Some footage I decided to use, such as desert scenes, footsteps on squeaky floorboards, and a thunderstorm, was already in my library. After opening a new Movie Maker project, I added that footage first in the order it appears on the storyboard. I edited each section of video by cropping the length to six seconds and changing the brightness and tone, which is under the visual effects tab.

To fill in the gaps where I don’t have the right footage yet, I snapped pictures to use as placeholders. For instance, the opening scene will show a table with two handwritten notes, signed by my two main characters Racer and Arloe. I took a picture of two pieces of paper and added it to Movie Maker. The duration can be set on photos as well as videos, so I set the photo’s duration to six seconds. When I get the proper video, I’ll just replace the photo in Movie Maker. By using a placeholder, I can see how the scenes flow together and where I will add text.

The Second Step is Adding Music and Sound Effects

As soon as I get all the video and placeholders into Movie Maker, I will work on finding sounds or music to add to it. There are three ways I’ve acquired sound in the past:

  • Using the natural background noise of the video
  • Stripping audio from another video by using Audacity software
  • Purchasing sounds/music from online suppliers which is generally cheaper than video

In my book trailer, The Troubled Souls of Goldie Rich: The Zombie Next Door, I used all three methods. The footsteps crunching leaves in the graveyard scene and the thunder occurring after the lighting is natural background noise. The wolf howling during the full moon and the doorbell ringing was stripped from different video I’d taken. All the music and the noise of the candle cracking were purchased.

I have already determined which background sounds I’m keeping and which need to be turned off for each section of video in the new trailer. By the next blog, I’ll have hopefully shot the video I’m lacking and gotten my sounds and music together.

Saving the Text and Special Effects for Last

Text can be added in Movie Maker with many options including font size, color, and duration on screen. The text will be lines I’ve chosen from the manuscript, which will introduce the characters and set up the story. Making sure the text is easy to see and on screen long enough to read takes a lot of testing.

The hardest part of the trailer will be adding special effects. I am not an expert at Photoshop, but I use it every so often. In The Zombie Next Door trailer, I used Photoshop to make the gravestone with the angel on top. I also used it to change the angel into the gargoyle and make the voodoo doll wink. All of it was done with photos and not video.

For this trailer, I’m going to create a tattoo on a picture of a bicep I took and make the tattoo’s outlines turn into dancing flames–hopefully. I also want to create a welcome sign for my fictional town, Winthrop. I will use a photo of a desert landscape and add the sign. I hope to have the “before and after” pictures for the next blog.

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